Enterprise Strategies

The Biggest Impact on Employees’ Perception of Their Intranet

Andy Jankowski, founder of Enterprise Strategies and intranet expert, spoke at the IABC World Conference in San Francisco this summer as a guest of Igloo Software. As he spoke these words, his audience of internal communication professionals sat in silence. They weren’t awestruck– as this statement was obvious– this crowd was present at the IABC […]

Driving Yammer Adoption, One Business Team At A Time

This post originally appears on Microsoft Office Blogs. When I first read Gartner’s prediction that,” Through 2015, 80 percent of social business efforts will fail to achieve the intended benefits due to an overemphasis on technology and inadequate leadership involvement*,” I laughed and then, I cried. For the last five years, my company, Enterprise Strategies […]

Gamification: It’s Elementary

When I look back at my elementary school days, one thing gives me immediate anxiety: math board races.  For third graders, it only takes a few runs through a multiplication table for teachers to notice disengagement.  Much to the chagrin of my passive self, teachers would often give the hardworking class a “treat” of having […]

Intranets Reimagined: Have Intranets Become Like Electricity?

CO-AUTHOR TYLER SAUERTEIG   In partnership with the Worldwide Intranet Challenge, we’ve applied econometric principles to the results of over 200 intranet surveys and statistically pinpointed which intranet attributes most impact a user’s perception of their intranet. This fourth post in a seven week series is focused on the data analysis of “intranet performance” factors – showing which […]

What Should Businesses Expect From Social Solutions?

It’s an exciting time to be a business adopting social solutions. The previous industry one-size-fits-all approach is no longer relevant. In the past, customers purchased generic solutions and found they were left with gaps in effectiveness and efficiency. As social business evolves, solution providers are recognizing different industries have fundamentally different needs for capabilities and […]

Ready For Social Media Success: Social Media follow-ups

Who doesn’t love bunnies? Ibis Hotels recently launched an adorable–and highly effective campaign–featuring several bunnies frolicking in a top-shelf London hotel room. Highlighting their new luxury beds, the campaign (and the furry stars) became a viral sensation.   There’s just one small problem. They might not have been ready on all social channels for the […]

Twitter Followers – How to get them

We get this question a lot. Below are a few tips to get those new to the game started. For a more detailed discussion, send us a tweet and we’ll set a time to chat. What is Twitter? Well first and foremost Twitter is an information network.  According to their website: “Twitter is a real-time […]

LOg-!n Fat!gue: How Not To Let It Usurp Your Enterprise Social Strategy

No matter what your job title is or responsibilities are, if you use a computer, you probably have to log in. If you’re like most modern workers who jump from task to task or even location to location, you log into more than one program more than once a day. If you are a smart […]

Super Bowl 46 Social Media Command Center Visit

This past weekend, Enterprise Strategies Founder, Andy Jankowski, got the opportunity to accompany Elizabeth Lupfer, acclaimed blogger and Founder of The Social Workplace, on a visit to the Super Bowl 46 Social Media Command Center. For a full recount of their visit, and an interview with Raidious CEO, Taulbee Jackson please see Elizabeth’s blog post. Additional pictures available […]