Provide A Formal Governance Framework For Your Employees
Network laid the foundation for informally, but deliberately, increasing adoption and engagement. The next step in the CHANGES Methodology is G for Governance which focuses on providing a formal framework for ensuring the continual improvement of your employees usage of social tools and processes. As a leader, it is important to communicate purpose and define a […]
How To Hook Your Employees With Social Business Transformation
In any successful business initiative, support from stakeholders is critical. Employees want to know, though, what the benefits are for them–their hook. As a result, the next step in the CHANGES Methodology is H for Hook. The most important part of any conversation or presentation is the beginning. You can think of a conversation hook […]
The Social Business Intranet Of The Future Is Here!
Intranets Reimagined! The Internet of Customers has been the prevailing theme throughout Dreamforce 2013 in San Francisco this week–but what are the emerging trends and technologies for internal communication and collaboration? In the session on “The Intranet of the Future Is Here! Transforming Your Business From Inside Out,” Enterprise Strategies Founder Andy Jankowski co-presented with Lori Nitschke of Marsh […]
Employees Are Your Brand
Is your organization leveraging your employees to promote, maintain, and enhance your brand? In this clip from the Sales 2.0 Conference in San Francisco, Client Advisor Christine McLeod brings light to the importance of business leaders becoming social by recognizing that the most critical brand ambassadors are inside your company. Employees are truly your brand […]
Creating A Total Digital Experience: Recap Of PIVOT 2013.
Innovation. This was the prevailing theme throughout all the interviews, sessions, and presentations at Pivot Conference, the social business conference on October 15-16 curated by Brian Solis. Thought leaders and industry experts shared ideas, insights, and predictions centered around the question “What are the next steps for companies to create the total digital experience?” Both […]
Don’t Forget Your Social Roadmap!
Last month, I was in New York City for business meetings. I’ve been to NYC several times before–I love the city, the shopping, and the food! However, I’ve never been able to master the subway. I’m directionally challenged anyway, and the subway continues to be a massive source of confusion and frustration for me. Without […]
Putting People Back Into Social Initiatives
How much time did you spend online today? Now, how much time did you spend talking to someone on the phone or in person? More than likely, the computer and virtual world dominated your day. That’s not necessarily bad–there are so many amazing things we can accomplish through social tools and technology. (Trust me, I […]
Full-Court Social Press: Employee Social Adoption
The past few weeks delivered some of the most exciting games of the NBA Season, the Eastern Conference NBA Finals, featuring the matchup between the Miami Heat and Indiana Pacers. Primetime games between the defending champion and a rebuilding team captivated most of the country–and were, quite simply, fun to watch. Whether your favorite team […]
Start Your Social Business Engines!
Memorial Day weekend means cookouts, pool time, and–of course–the Indianapolis 500, “The Greatest Spectacle In Racing.” This year, the Indianapolis 500 was won with record speed by driver Tony Kanaan. Kanaan has been a popular, longtime driver in IndyCar, but had never won the Borg-Warner trophy until this past weekend. His win was cheered by the […]
Free Download: Enterprise Social Networks as an Enabler of Collaboration
In the Winter 1999 edition of the California Management Review, Peter Drucker stated, “The most valuable asset of a 21st century organization will be its knowledge workers and its productivity.” Drucker’s Prediction is Proving to be True. Demanding economic factors and intensely fierce global competition have firms scrambling to allocate their scarce resources in an […]